Shopper Marketing and Customer Experience Management

we believe it takes an inspiring story to make people buy

Category Archives: social storytelling

5by20 Coca Cola stories from rural India

In the world of social media conversations and that being discussed as THE way of spreading brand stories, here is Coca Cola spreading the ‘Happiness’ story in rural India. India, … Continue reading

March 24, 2014 · Leave a comment

social storytelling – SINGLE in India

World of singles in India Being single is embarrassing Family and single people in India What single people do over weekends? Looking for love in your 30’s

January 1, 2014 · Leave a comment

social storytelling – Stigma attached to MENTAL ILLNESS

What every person considering suicide wants to say to you Mental illness in India Helping before suicide Insurance for mental illness Refuse to accept mental illness Help for mental illness … Continue reading

December 29, 2013 · Leave a comment

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